Helping the World Leader in Motorsport Safety with Trade Show Collateral.
Sparco needed a collateral piece for their race-track inspired product line to hand out at the E3 show in California. Though widely known in motorsports, ESports / Gaming is a new market for them.
Sparco wanted to present the entire gaming product range without producing a multi-page catalog – something portable and easy to carry for show attendees.
We designed a tri-fold brochure that showcased all the products in an organized way, with a clear visual hierarchy. E3 attendees were able to experience game play with Sparco products at the show, then walk away with the entire range in their pocket.
Scope of Work
Layout / Design / Production