Helping the World Vet MX Championships feel truly World-Class
When Dubya took over the premier motocross event as a title sponsor, they wanted a re-brand. With entries growing year over year, drawing core enthusiasts from around the world – the race needed to level up its branding to represent the world-class event it had become. The iconic 80’s inspired open face helmet/goggle setup combined with classic typography, provided the nostalgic authenticity and visual impact needed for the logo.
Starting Grid Backdrop
Print + Online Advertising
Scope of Work
Layout / Design / Production